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Product Management Foundations

Build a foundational understanding of the product manager role, and learn the tools required to succeed as a product manager.

What separates good PMs from great PMs is a solid foundation to build on. This program sets you up for a high-growth trajectory as a PM by teaching you how to become an independent operator. It introduces you to valuable tools and processes needed to own products end-to-end, and get proactive buy-in from peers and leaders.

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Course Breakdown

Who is this for?

APMs, early career PMs, or marketers/designers/engineers who are making a switch to Product Management.

Course Goal

Learn the tools required to succeed as a product manager.

Topics Covered

Identifying The Opportunities That Create Value

Learn the three parts of a great product opportunity - strategic fit, customer value, and business impact, and walk through tools to identify and validate them.

Designing Features

Define constraints for your feature/solution based on a validated opportunity, collaborate with design to brainstorm on possible solutions, and leverage user research to arrive at a high-fidelity prototype of what you're going to build. You will also learn how to run a design review to ensure alignment before development.

Develop Product Features

Learn how to define milestones and sequence work to meet business/customer goals, while de-risking future work and learning from each development cycle. You'll also learn how to identify and partner with engineering, design, and other stakeholders through the development process.

Launching & Learning

Learn best practices for launches and how best to work with customer-facing teams to ensure your feature is marketed and adopted. You'll also get a comprehensive overview of the tools needed for effective launches, such as defining success metrics, how to analyze feature performance, and how to communicate learnings.

Unlock the Reforge collection of courses to help you level up in your career and deliver meaningful impact today.

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