

Effective Customer Conversations
Gain confidence and competence in customer interactions, so you can truly understand what your customers are saying and what to do about it.
Hosted by Behzod Sirjani, founder of Yet Another Studio
$750
One Time Payment
Or use a cohort pass
What’s included?
- Downloadable templates
- Small group with capped enrollment
- Live events
- Access to this course content for 6 months
Unable to make this round? Sign up to to hear about future sessions.
Get reimbursed by your employerWho is this course for?
This course is designed for product managers, marketers, founders, and others who need to engage with customers as a core part of their job. It provides a deep dive into many of the different types of customer conversations that are found across organizations and offers frameworks, examples, and templates for how to make the most of those interactions.
What you’ll do:
- Learn frameworks and approaches for any customer conversation, ranging from problem discovery to product support.
- Understand how to make sense of and respond to customer feedback.
- Practice key conversation skills in small groups to develop confidence and find your own voice.
Live Events
Tuesday, December 5, Thursday, December 7, Tuesday, December 12, and Thursday, December 14 at 9-10 AM PT
Duration
2 weeks, starting December 4th
Examples from
Apple, Meta, Slack, and Replit

Meet your Host
Behzod Sirjani
Behzod is a Program Partner at Reforge, where he built the User Insights for Product Decisions program. Outside of Reforge, he runs Yet Another Studio and is a venture partner at El Cap. Previously, he led Research Operations at Slack and was a Senior UX Researcher at Meta.
Why Reforge?


Actionable
Knowledge you can use immediately.

Direct
No fluff. To the point.

Expert Led
Created and led by the best tech operators.
FAQs
We’ve been hearing from members and experts that they want more topics and different types of courses - so we are trying something new to meet this need! This course will be a fast and focused virtual experience with live events that span from 2 days to 3 weeks, depending on the course. It will be smaller than a typical 4-6 week course offered from Reforge as enrollment will be capped. These courses are open to everyone; Reforge members are welcome to join but you don’t need a Reforge membership to enroll. Because these are part of a beta experience, you will only have access to any asynchronous content for 6 months from your course start date.
In comparison, the 4-6 week Reforge courses have a more consistent and longer structure with 2-3 hours of asynchronous content plus an event each week. The group size varies by course but is typically larger. The 4-6 week Reforge courses are only available to Reforge members, and members have access to their course content and all 4-6 week courses asynchronously for the duration of their membership.
We’re glad you’re here! Yes, if you are not a Reforge member, you can pay for this specific course by completing the enrollment form. Please note that you can only join one course at this time.
Like with any meaningful experience, you get out what you put in. When you enroll in a course, you are expected to attend all live events, complete all exercises, and review all asynchronous content and material. Please note that all events and content will be in English.
We are unable to offer any refunds or transfer you to a different course. All of the courses have their session dates and times listed, so please check your schedule before enrolling & paying for your course.
The time commitment varies by course. Each course is entirely virtual and will consist of self-paced materials (reading and/or video), live online events in Zoom, and a community Slack channel. The specific details of live events and amount of self-paced material varies by course and is listed on each individual course page.
Please join the waitlist to be notified via email when enrollment for this course will open again in the future.
If you are not a Reforge member, you will only have access to the course you purchased. Reforge members get access to the course they enrolled in and many other materials in the Reforge library.
You will only have access to the full Reforge community Slack if you are a Reforge member. If you are not a member, you will have access to a private channel for the course you purchased.
Your course materials will be added to your course dashboard 1 week before the course start date. If you have any difficulty accessing, please reach out to [email protected]