Drive compounding growth for your organization by learning to define and execute strategies across the marketing domains of brand, product, and growth marketing.
Meet the Creators
Who is this for?
Marketers leading teams within or across brand marketing, product marketing, and growth marketing.
Learn how to drive compounding business impact with an integrated marketing strategy.
Learn how to build the foundation of your brand marketing strategy. From brand identity to governance and distribution, you'll explore the brand marketing wheel.
Deepen your understanding of the four phases of product marketing. We'll cover market analysis, merchandising, go-to-market, and post launch.
Growth marketing powers growth loops. We'll dive into channel strategy, channel prioritization, metrics, and measurement.
Executing Your Cross-Domain Strategy
How do you execute across brand, product, and growth marketing? Learn how to build an investment thesis and identify when to re-evaluate your strategy.