Facebook Ads Workflow SOP at Kettle & Fire
FB Ads Workflow SOP
The purpose of the workflow is to provide a clear, structured process for completing creative production tasks. By executing the workflow, we should be 10x more efficient in creating ads along with improving the quality of our creative work.
What’s the role of creative production?
The role of creative production is to turn a concept into the actual creative. It represents one of the three core functions in our creative process: